If you ’ve ever wondered how companies like Apple settle on a trope for which to sue their competitors in the many and wide-ranging legal test you see about , you ’re in lot . Court filing haverevealed how Apple came to the $ 2.19 billion sumit ’s presently pursuing Samsung for .
Apple is currently seeking requital from Samsung over five allegedly encroach patents going back as far as 2011 . To gain that figure it ’s after , Apple hired industry expert John Hauser , who surveyed less than 1,000 consumer about notional smartphones and tablet — 507 about smartphones , 459 about tablets — let in feature film that are n’t even being discussed in the trial . That , apparently , gave them insight into the value of the five patents Apple is accusing Samsung of copying .
Then , Christopher Vellturo — a Massachusetts Institute of Technology alumna who ’s expend the past 12 eld running consultancy Quantitative Economic Solutions — took the data and conducted 4,000 to 5,000 time of day of inquiry to make sense of it . After diligence and market analytic thinking , and drop dead through an “ sinful amount of documents , ” he and his company image that the infringed patents could have be Apple $ 2.19 billion .

So , there ’s no denying that a peck of work proceed into arrive at that numbers game . evenly , there ’s no doubting the credentials of some of the guys working towards get back on it , either . But the fact remain that it is based as much on speculation as it is cold hard evidence . The trials is in its second of an estimated four week . It stay to be visualize whether Samsung or Apple has the secure case . [ Verge ]
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