Asexpected , Facebook just file its $ 5 billion mega - initial offering . We ’re sorting through the details now , but some significant stats already stand out : 845 million users , 100 billion friendship , and a whole lot of money heading Zuck ’s way . Stock grocery store , meet FB .
https://gizmodo.com/reminder-the-5-billion-facebook-ipo-wont-make-you-ric-5881223
Of those 845 million user , 483 million were active on a mean solar day to daytime basis , an telling level of mesh ( specially compared to how many inactive users other societal medium site like Twitter is weight down with ) . The company also took in 3.7 billion in revenue last twelvemonth . That ’s chump alteration liken to the like of Apple and Google — and intend Facebook has a long way to go to populate up to its valuation — but the fact that the company is able-bodied to make even that much money through dinky sidebar ads is a feat in and of itself .
Not that Facebook makes all of its money off of tooth lightening offers ; a whopping 12 % of the money the company in came from Zynga , and presumably not because of a few well - timed Farmville trades . To lean so heavily on one seed for incoming money could be daunting for potential investors — peculiarly when that source could easy turn out to be a cult .
That ’s not the only rocky route forward . As part of its filing , Facebook is demand to disclose possible pitfalls in advance for the fellowship . And there are a fate of them , start with , inquisitively , Mobile River :
We do not presently right away yield any meaningful revenue from the consumption of Facebook mobile products , and our ability to do so successfully is unproven .
Most of all , what emerges is the portrait of a platform that , despite its global prominence and ubiquity , has n’t yet get into its own as a business organisation . And to date , it has n’t had to . The fellowship made a billion dollar bill in profit last twelvemonth , well-nigh twice as much as in 2010 . For a private company , that ’s better than okay .
But a public company has shareholders to answer to , predominate institutional investor who will be clamoring for Facebook to find a way to free itself of Zynga dependence , to find a style to move around your iPhone chink into dividend . The company will have to answer for its rising costs and waning growth . Whether that answer comes at the price of drug user experience , of your privacy and your security , rest to be see .
Oh , and now seems to be as good a clock time as any to iterate that however Facebook ’s IPO preforms , youwon’t be getting rich off of it . That ’s strictly insider / banker territorial dominion . It ’ll be fun to follow from the sidelines , though ! [ SEC ]
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